About Us

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About PARAS

Pridhvi Asset Reconstruction and Securitisation Company Limited (PARAS) was incorporated under the Companies Act 1956 on 27th March, 2007.The Company was issued Certificate of Registration by the Reserve Bank of India on 09.04.2008 to carry on the business of Securitisation or Asset Reconstruction under Section 3 of the Securitisation and Reconstruction of Financial Assets and Enforcement of Security Interest Act, 2002 (SARFAESI Act 2002).The Company is the first ARC to be licenced by the RBI in South India.

PARAS is promoted by Sri M. Siva Rama Vara Prasad, a highly successful first generation entrepreneur. He acquired several sick companies and turned them around in to viable both in India and Overseas.

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VISION

To create value to the stakeholders through focused and pro-active approach in revival and reconstruction of impaired assets.

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MISSION

  • To foster innovation and novelty in revival and resolution of distressed assets through application of the best legal, financial and managerial skills.
  • To contribute in developing a strong market for distressed assets.
  • To build a strong brand,recognized for its transparency, ethical practices and efficiency in the resolution of stressed assets.
  • To grow constantly in its financial, human and intellectual capital to serve the growing demands of the industry.

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VALUES

EFFICIENT MANAGEMENT

The Promoters, Directors and the Management team work with a deep sense of understanding and commitment in achieving company’s objectives.

OUR SERVICE

To respond to clients’ needs with passion; adding qualitative and quantitative value to the service.

TRANSPARENCY

To build a strong brand recognized for its transparency, ethical practices and efficiency in resolution of stressed assets.

PROFESSIONAL EXCELLENCE

To act responsibly with high degree of honesty and integrity and to strive for professional excellence.

PERFORMANCE

To provide effective and efficient support. To develop and execute plans that will deliver best results in a challenging environment.